Community is the future of marketing, as we are entering the world of web3, where the profits will be based on the people creating and profiting. Community is not just a retention mechanism but also an acquisition machine. The best marketers don’t just add value for prospects and patients; they make them feel like they are part of something.
Top community gathering ideas
- Local events and community gatherings such as farmers’ markets, street fairs, or festivals
- Community centers or co-working spaces where small businesses gather
- Networking events or meetups specifically for small business owners in the area
- Partnering with other local businesses to cross-promote and host joint events
- Joining a local business association or chamber of commerce to connect with other business owners in the area.