Have you ever visited a website and found yourself saying, “wow”? Did the site make it easy to find what you were looking for, or did you struggle to find the information you wanted? Did the images catch your eye and make you want to learn more, or did they feel like an afterthought slapped onto a template? Did the layout make sense from beginning to end, or did it feel random and unorganized? If you answered “no” to all of these questions, chances are you’ve never seen a great web designer at work. Luckily, finding one doesn’t require any special magic tricks. The right freelance web designer can help raise the standard for all dental practices. Here are some tips on how to find a great one for your website design project.
Look at portfolios
If you’re unsure where to start, look at the designer’s portfolio. This will give you a good idea of their style and examples of their work. Of course, not all portfolios are created equally. If a portfolio is filled with samples from 5 years ago and has no new work, that should raise a red flag. Similarly, if a portfolio is filled with only one or two examples, you may want to look for someone with a wider variety of samples. You’ll also want to ensure the portfolio is relevant to the project you’re looking to hire the designer for. If hiring a website designer, make sure you see examples of websites. When hiring a graphic designer, see examples of branding work, marketing materials, and other visuals. You’re not hiring someone to design a logo or print an ad; you’re hiring someone to create a website. Make sure to look at the examples that matter.
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Ask to see examples of current projects
Once you’ve found a few designers you like, ask to see examples of their current work. Sound designers can show you examples of work they’ve recently completed. This will show you how they work with clients, handle challenges, and execute ideas. While portfolios can be significant, the best way to see how a designer works is to see their recent work. This will also give you a chance to gauge the level of communication. Do they respond quickly, or do they take forever? Are they helpful and flexible, or do they make all of the decisions? Finding a great designer isn’t just finding someone who can create a good design. It’s about finding someone who will be a good partner for your team.
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Check out the interview process and contract
If you’re interested in hiring a particular designer, you can ask them to walk you through their interview process and contract. Make sure they are looking at your business and goals. They should ask you questions and get to know you and your business. Make sure they are not only creating a design for your website but also walking you through the process and teaching you how to manage the website yourself. You don’t want to hire someone who will leave you with a website that doesn’t work and you don’t know how to use it. Also, make sure you read the contract carefully. Are there any surprises in there? What happens if something goes wrong with the project? A good contract will protect both the client and designer and outline where the responsibility lies in case of a dispute.
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Ask for recommendations
If you’ve narrowed your search to a few designers, don’t hesitate to ask for recommendations. This will provide you with some insight into how the designer works with their clients, and it can also provide you with references you can follow up with. If a designer refuses to give you recommendations, it could be a sign that they are not proud of their work and don’t want their former clients speaking negatively about them. Alternatively, you could ask to speak with clients who have used the designer in the past but didn’t have a great experience. This will give you a better idea of how the designer works when things go wrong, not just when things go right. This is important, as a designer who handles challenges well can be a great asset to your team.
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Final Words
Finding a great web designer is essential to building a website for your dental practice. Websites are a great way to build trust, communicate your value proposition, and encourage patients to schedule appointments. However, only a small percentage of businesses have websites. Only 29% of small businesses have a website, as opposed to 97% of large businesses. If you’re serious about growing your dental practice, having a great website design is a must. But finding a great web designer can feel like a daunting task. Luckily, there are plenty of ways to find a great web designer. Look at portfolios, interview processes, and contracts, and ask for recommendations from fellow business owners. Once you’ve found a few designers to choose from, comparing their work and rates, you’ll be well on finding a great web designer for your dental website.
